Formulas that respect people & planet
We use a corn-derived, cosmetic-grade alcohol made with an advanced vapor-distillation process (not industrial alcohol). This cleaner base is gentler for skin and hair and avoids harsh impurities.
Fruit-forward scents are crafted with a “responsible naturals + safe synthetics” approach to help protect biodiversity while keeping the fragrance true and long-lasting.
No aerosol propellants—our non-pressurized fine-mist sprayers minimize propellant-related emissions and are safer to use indoors.
Packaging with a lighter footprint
Lightweight bottles designed for easy recycling where facilities exist; minimal outer packaging and inks.
Our samples-first Discovery Kit helps you buy what you’ll actually use—reducing returns and unused full-size waste.
Clear end-of-life guidance on every kit (how to rinse, sort, and recycle).
Responsible sourcing & operations
We prioritize suppliers who share our standards on worker safety, traceability, and reduced-impact manufacturing.
We optimize shipping—lighter packs and consolidated fulfillment—to lower transport impact.
Progress you can follow
We publish care and recycling tips, ingredient transparency in plain language, and update our goals as we improve.
Areas we’re actively exploring: refill formats, increased post-consumer recycled content, and expanded take-back options in key markets.
Our promise: keep the experience delightful while steadily shrinking our footprint—so you can smell delicious and feel delightful, sustainably.